Phytoflavones – pure plant power for health and beauty

Phytoflavones – "secondary" yet important

Phytoflavones are called "secondary botanicals". Unlike primary botanical active ingredients such as carbohydrates, fats or proteins, they are not directly involved in a plant's growth and have therefore been overlooked for a long time. But their function is by no means insignificant: They protect the plant from being eaten, for example, or protect it from UV radiation.

"Green hormones" with botanical power

Phytoflavones represent a large group among the secondary botanical active ingredients. Some of these phytoflavones have a similar structure to female hormones (oestrogens) and have a mild hormone-like effect in the human body, albeit without the side effects that are typical of hormones. They are therefore also referred to as phytoestrogens (phyto = plant). There are many indications that the phytoflavones contained in soy for example may help to lower a person's risk of breast or prostate cancer. But phytoflavones can do a lot more than that: for example, they can alleviate menopausal symptoms, have a positive effect on osteoporosis, protect the skin from free radicals, and help make hair strong and healthy, among other benefits.

An energy boost for hair and scalp

Prior to the menopause, women's hair roots are protected by high levels of the female hormones. During menopause, the proportion of female hormones decreases, so the effect of the androgens (= testosterone) becomes more pronounced. The result: The hair becomes thinner, falls out prematurely, and the scalp becomes visible. Certain phytoflavones (e.g. in soy, white tea) counteract these androgens. They improve the resistance of the scalp and hair, promote regeneration and protect the hair roots from the negative influences of male hormones.